Designing Your Interface

Your ebook interface MUST look professional. No matter how good your information is, if your ebook doesn't look professional, it’s perceived value will be low. 

Design your ebook to be easily navigated and make sure you include navigational graphics within each page. In addition, your ebook should include all of the following: 

• Introduction 
• Table of Contents 
• Foreword 
• Copyrights 
• About page 

Your first step in designing your ebook will be to turn your text into HTML. Simply divide your text into sections such as, Introduction, Table of Contents, Chapters, etc., and create a web page for each. You can include graphics, live links, and almost everything that HTML 4.0 supports. In addition to designing an interface for your ebook, you will also need to design a book cover. A book cover can increase your sales or downloads up to 300% and is an essential part of your ebook’s success. Your book cover should compliment your ebook and be displayed on your sales page. 

Delivering Your Information 
In order to deliver your information to your customers, you'll need to compress it into a downloadable file, better known as an ebook. There are different types of compilation methods however, for this example we will focus on HTML compiled ebooks. 

Selecting an HTML Compiler 
Although there are many HTML compilers available on the Internet, these programs are just that – HTML compilers. What this means is that you must create your ebook within an HTML editor and then import your files into an HTML compiler to create your ebook -- not a very user friendly way to create an ebook. That’s why we developed eBook Starter. 

eBook Starter is unlike any other ebook creation program on the market, as it is an actual ebook editor. What this means is that you will have the ability to create your ebooks within this one program, including using your own design or selecting a template. 

If you select a template, you will have the ability to edit the template directly within the software program via a "What You See Is What You Get" ebook editor. It functions very similar to a word processing program. 

And finally, you will be able to compile the ebook into the EXE ebook format all within the eBook Starter program. 

eBook Brander 

What’s more, with the purchase of eBook Starter, you will receive a viral marketing ebook brander, completely free. 

eBook Brander will enable you to create customizable fields within your eBooks to enable your affiliates to brand your promotional eBooks with their affiliate ID or whatever you'd like. 

Tips for Creating Your Ebook 

• Create a directory on your computer to include ALL the files for your ebook. These files will include HTML, graphics, backgrounds, etc. 
• Ebooks should contain mainly text. To keep your file size down, avoid using large, slow loading graphics. 
• Make sure your pages are viewable through any screen size. 
• Include good navigational links throughout your pages. 
• Use spell check to search for any possible spelling errors. 

Using an Ebook as a Promotional Tool 
In addition to ebooks making a great product, they are also very powerful promotional tools. Ebooks can provide the Internet marketer one of the best promotional tools online. With its vast variety of uses, just one quality ebook development and distribution can produce an on going promotional tool that will work 24 hours a day, seven days a week for years to come. Millions can view your ebook, simply by giving it away. 

The key to using this powerful promotional technique successfully is to create an ebook packed with valuable content and then give it away. I know what you're probably thinking. Why in the world would I want to spend time on creating a great ebook just to give it away? Well, not only should your ebook contain great information, but it should also contain information about your web site, products and services. Take every opportunity to mention any and everything you may be promoting and create links to each. For massive exposure, select a subject with a broad appeal. If your site's focus is on web site traffic, consider creating an ebook on generating traffic. For example, Web Traffic: A Complete to Guide to Generating Massive Traffic to Your Site. Include several references to your site throughout your ebook, such as For even more great traffic generating tips, visit "Traffic Tips" your complete source for generating massive traffic to your web site. http://www.yoursite.com. Or, Winning awards can dramatically increase traffic to your site. For a complete listing of award sites, visit "Traffic Tips Award Sites" http://www.yoursite.com. 

Here is an example of how powerful a good "free ebook" can be: 

10 of your visitors download your ebook. 
Your 10 visitors each give away 10 ebooks - 100 
Those 100 each give away 10 ebooks - 1000 
Those 1000 each give away 10 ebooks - 10,000 
Those 10,000 each give away 10 ebooks - 100,000 
Those 100,000 each give away 10 ebooks - 1,000,000 

For massive distribution, make sure you include a short paragraph on your main page in regard to your copyrights and distribution. Let your visitors know that they may freely distribute your ebook. Your text might look something like this: 
“This ebook may be freely distributed” 

If you really want to create a viral marketing ebook, create your ebook so that it can be customized with your visitor’s own information. In order to do this, you’ll need to purchase an ebook program that also includes an additional branding software program -- not all ebook software programs do. 

However, eBook Starter does. Not only can you create your entire ebook within this powerful program from start to finish, but with the purchase of this software, you will receive a special branding software completely free. This special branding software will enable you to create customizable fields within your ebooks to enable your visitors or 
affiliates to customize your ebooks with their company name, affiliate URL or whatever you’d like. 

Distributing free ebooks is one of the most powerful promotional methods online. Use it to your advantage.